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Simplicity Celebrates a Century of Powerful Milestones
Simplicity Celebrates a Century of Powerful Milestones
April 19, 2022

In 1922 when Simplicity Manufacturing was founded, the company laid its foundation by producing machinery for automobile and truck engines. But a company doesn’t get to celebrate its 100th anniversary without innovation and reinvention. Read More

Briggs & Stratton Names Michelle Kumbier as New SVP & President of its Turf & Consumer Products Business
Briggs & Stratton Names Michelle Kumbier as New SVP & President of its Turf & Consumer Products Business
February 25, 2022

Briggs & Stratton today announced that Michelle Kumbier has joined the Company as Senior Vice President & President of its Turf & Consumer Products business, which consists of the Company's Ferris, Snapper, Simplicity, Billy Goat, Victa and Branco brands of commercial and residential outdoor power equipment. Read More

Simplicity® Adds Courier XT to Robust Zero Turn Lineup | Simplicity Newsroom
Simplicity® Adds Courier XT™ to Robust Zero Turn Lineup
October 20, 2020

Briggs & Stratton, LLC and Simplicity​ ​are excited to announce an expansion to their premium mower lineup in the new Courier XT zero turn mower. The Courier XT is an excellent complement to the diverse selection of Simplicity mowers, offering reliable componentry, a luxurious mowing experience, and top-notch cut quality. Read More

Briggs & Stratton Announces Completion of Sale to KPS Capital Partners | Simplicity Newsroom
Briggs & Stratton Announces Completion of Sale to KPS Capital Partners
September 23, 2020

The Acquired Business Exits Chapter 11 Bankruptcy Proceeding Read More

Simplicity® Adds Ergonomic Power Steering and Hydraulic Lift Systems to Select Ride Mowers | Simplicity Newsroom
Simplicity® Adds Ergonomic Power Steering and Hydraulic Lift Systems to Select Ride Mowers
October 17, 2019

Additional upgrades include redesigned instrumentation and premium seat options Read More

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New Simplicity® Mowers Offer Professional-Grade Versatility to Homeowners
November 06, 2018

New mowers offer integrated cargo beds, superior suspension and the innovative Oil Guard™ System Read More

Steering Made Easy with Simplicity® Dual-Stage Snow Blowers | Simplicity Newsroom
Steering Made Easier With Simplicity® Dual-stage Snow Blowers
October 18, 2017

Snow blowers include dual-trigger steering for tight turns, heated hand grips and bright dual LED headlights. Read More

Simplicity® Launches Newly Redesigned Regent™ Lawn Tractor Line | Simplicity Newsroom
Simplicity® Launches Newly Redesigned Regent™ Lawn Tractor Line
October 18, 2017

Updates include added suspension model at lower price point, electric height-of-cut on all models. Read More

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All-New Simplicity Courier™ Combines Premium Mower with Versatility of Utility Vehicle
October 21, 2015

Introducing the Courier™ Residential Zero Turn Mower from Simplicity, a premium zero turn with superior cutting, the speed and comfort of suspension, and a utility cargo bed. Read More

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New Simplicity Contender™ Targets "Prosumer Market"
October 01, 2015

Many homeowners have a desire to mow with commercially-inspired equipment, particularly homeowners with large lawns. To answer that need, the new Simplicity Contender™ zero turn mower targets the “prosumer” market with its professional-grade features and a price point. Read More